by Adam Lewis | Jul 23, 2019 | Community Engagement, Fogblog, Outdoor Industry, Social Media Promotions
Growing revenue and market share through like-minded partnerships. Hosted by Marcus Colombano of Pineapple SF among the towering Redwoods of Camp Navarro, I joined Phil Otto of Otto Design Group, and Farzad Sharif of Airbnb Experiences, to discuss what...
by Adam Lewis | Jul 19, 2019 | Fogblog, Integrated Marketing, Outdoor Industry
From the first hire to funding and beyond; The challenges of starting and scaling a business. Hosted by Marcus Colombano of Pineapple SF beneath the redwood groves of Camp Navarro, I joined a talented group of founders, including Adam Vollmer of Faraday...
by Adam Lewis | Jul 16, 2019 | Digital Media, Fogblog, Online Marketing Intelligence, Online Shopping, Outdoor Industry, Uncategorized
Direct-to-consumer marketing strategies and industry trends. I had the distinct pleasure to sit down among the Redwood groves of beautiful Camp Navarro during Outpost’s most recent flagship event with two charismatic creative directors; Marcus...
by Adam Lewis | Jun 7, 2016 | Digital Media, Fogblog, Integrated Marketing, Outdoor Industry, PDX Digital
Collaboration trumps outsourcing as local specialty agencies evolve the model Three Portland-based agencies, ECHOS Communications, Foghorn Labs, and Cascade Web Development have joined forces to create a collaborative agency partnership servicing local,...
by Adam Lewis | Sep 29, 2015 | Display Advertising, Ecommerce Optimization, Fogblog, Google Ads, Integrated Marketing, Mobile Trends, Outdoor Industry, Retargeting (Remarketing)
We just returned from a fun and productive trip to Outdoor Retailer in Salt Lake City followed by the SIA SnowShow in Denver. As promised, here’s the full deck from our session at SIA for folks who didn’t get a chance to attend as well as those in...
by Adam Lewis | Sep 29, 2015 | Digital Media, Fogblog, Integrated Marketing, Online Marketing Intelligence, Online Shopping, Outdoor Industry, PDX Digital
While large online retailers are experiencing exponential growth, many specialty outdoor retail stores are struggling to stay in business. Retail store closures have opened the door for brands like Columbia, The North Face and Black Diamond to begin selling...
