Our Values


What sets us apart

Integrated Marketing

To maximize results, we simultaneously engage multiple online marketing platforms and channels. The majority of our projects integrate:



“…instrumental in helping us strategize, plan, and execute campaigns…”

“Foghorn has a deep understanding of our industry and customers. Their expertise in the ever changing digital media landscape is instrumental in helping us strategize, plan, and execute campaigns across multiple vehicles.”
Jeff Wogoman
D2C Marketing, GU Energy

“…the most profitable component of our online strategy.”

“Foghorn Labs was instrumental in making Mission Workshop’s SEM program the most profitable component of our online strategy.”
Evan Dudley
Former Marketing & Ecommerce Manager, Mission Workshop

“…cornerstone of Rumpl’s online strategy since day 1.”

“Foghorn’s work has been the cornerstone of Rumpl’s online strategy since day 1. They’ve helped grow our direct business from the ground up while being respectful of budget constraints and short timelines. A trusted partner and integral to our success online.”
Wylie Robinson
Founder, Rumpl

“…friendly, professional, responsive, and full of good ideas.”

“Foghorn Labs has been an integral part of our online growth thanks in no small part to their deep knowledge of SEO and SEM tactics. The crew is friendly, professional, responsive, and full of good ideas.”
Tripp Frey
Founder, Trew Gear

Our Core Team


Adam Lewis

Adam Lewis


Adam Lewis is a digital strategist specializing in search engine marketing, site analytics and online presence. Prior to founding Foghorn Labs, Adam was Senior Product Specialist at Google, and managed product launches in Latin America including the new AdWords interface. In this capacity, Adam helped develop new features for products such as AdWords, AdSense, YouTube, Google Analytics, Insights for Search, AdPlanner and Maps.

During his 7-year tenure at Google Adam worked on a variety of teams from Media Sales to International Product Marketing, giving him a unique perspective on helping companies leverage the web to grow their business. Clients Adam worked with include The New York Times, CNN, Zappos, Williams Sonoma, Adobe, Salesforce.com and Apple. At Foghorn Labs Adam combines his passion for outdoor sports with his marketing expertise to help brands succeed online.

Alex Mayan

Alex Mayan


Alex Mayan joins Foghorn Labs with over seven years of engineering and analytics experience. Alex’s expertise spans data science, search engine optimization, marketing analytics, and digital marketing across the financial services, consumer, gaming, and enterprise IT sectors. Monitoring social media networks, tracking digital marketing trends, building beautiful websites, and analyzing data sets are high on Alex’s radar.

He has spoken at several industry events on the topics of data science and social media analytics. Most recently, Alex worked as data science and visualization lead at an IT technology solutions company. He built interactive dashboards in Tableau, capable of utilizing data sets with tens of millions of rows from within the web browser and analyzing millions of dollars in corporate IT spend.

Takezo Marks

Takezo Marks


Takezo (T.K.) is a seasoned marketing analyst and account manager with certifications in Google AdWords, Google Analytics and Bing Ads. Prior to joining Foghorn Labs, T.K. was a Reporting Analyst at SearchForce, a leading search and social ad management platform, where he managed over $2 Million in monthly ad spend from Fortune-500 brand advertisers.

Outside the office, T.K. is an avid photographer, snowboarder, hiker and ramen connoisseur.

Our Extended Team


Agency Partners

Echos offers world-class brand-communications, PR, marketing, and advertising services, whether as digital, video, print, events, or guerrilla. From media relations to corporate-communications strategies to event execution, Echos is known for exceeding client expectations. They truly put the “sweat” in sweat equity.

Cascade Web Development specializes in creating intuitive, custom software and websites with a focus on outdoor, tourism and non-profit sectors. Their industry leading web platforms allow companies to manage online presence and internal processes with flexibility and modularity.

Member Organizations

Causes We Support