by Adam Lewis | Sep 29, 2015 | FOGBLOG, Google Ads, Mobile Trends, Search Engine Marketing (SEM)
Google will automatically convert your existing campaigns over to the Enhanced Campaign format in June 2013. Since this change could have significant impacts to your ad targeting and budget, it’s a good idea to upgrade on your own rather than wait for...
by Adam Lewis | Sep 29, 2015 | Display Advertising, FOGBLOG, Google Display Network, Media Buying, Retargeting (Remarketing)
Remarketing has been a buzz word in the industry since Google introduced it as a new targeting feature in March of 2010, but it has had a steep rise in interest over the last year as indicated by Google Insights for Search: What is remarketing?...
