trew-100HTREW Gear is an outerwear company that exists in the space between the technical mountaineering-focused outerwear companies and the progressive and stylish outerwear brands. Their outerwear is original and inspired, but above all they build products to fulfill the needs of dedicated riders who need functional and highly durable gear.

Our Scope of Work With TREW Gear:

Google Ads Optimization and Management
Improve account performance and ROI through bid management, ad optimization and campaign development for new product launches and promotions.

Display Advertising
Develop ad campaigns designed expose TREW Gear’s new line of technical outerwear to new skiers and riders while continuing to reach and engage their core customer base.

Media Planning
Allocate media budget among major industry sites as well as smaller blogs and gear sites for maximum impact and advertising ROI.

Site Analytics
Set up goals and advanced segments in Google Analytics in order to provide customized reporting on user interaction and online sales.

Comparison Shopping Engines
Optimize product feeds in Google Webmaster Tools and develop corresponding Product Listing Ad campaigns for Google Shopping.

trew gear catalog cover 2016 

“Foghorn Labs has been an integral part of our online growth thanks in no small part to their deep knowledge of SEO and SEM tactics. The crew is friendly, professional, responsive, and full of good ideas.”

Tripp Frey

Founder, Trew Gear

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