From day one, Thousand set out to keep people safe and curb the impact of bike-related accidents. They started from the beginning with a human-centered design process, crafting a vintage moto-inspired lid that you’d actually want to wear.
Our Scope of Work With Thousand:
Online Marketing Strategy
Develop a list of target audiences based on past performance, sales goals and market research. Achieve consensus on digital marketing goals and how success will be measured across campaigns. Allocate media spend by month across channels in order to maximize impact and ROAS.
Search Marketing Campaign Optimization and Management
Create and manage search marketing campaigns to reach target audience segments at the moment they express interest in related products.
Comparison Shopping Engines
Optimize product feeds in Google Webmaster Tools and structure both brand and non-brand Google Shopping campaigns to achieve an aggregate target ROAS.
Search Engine Optimization
Improve organic search rankings on key terms through tag optimization, error resolution and landing page optimization. In parallel, enhance visitor experience by boosting site speed, improving navigation and streamlining the checkout process to improve overall eComm conversion rate.
Customize real-time reporting dashboards that summarize online marketing KPIs over time. Set up goals, conversion funnels and advanced segments in Google Analytics to provide insight into user interaction and attribution of online sales.