Thousand Helmets
Industry
Bike
Services
Paid Media, SEO, Business Intelligence
About
From day one, Thousand set out to keep people safe and curb the impact of bike-related accidents. They started from the beginning with a human-centered design process, crafting a vintage moto-inspired lid that you’d actually want to wear.
Scope of Work with Thousand Helmets
Paid Media
Generate awareness via paid media for Thousand Helmet's full line of products among new and existing target customer segments in key markets. Increase direct sales of Thousand Helmet's seasonal products and support new product awareness via social media and paid search.
Search Engine Optimization
Provided keyword strategy that incorporates brand language and product focuses and use that to inform recommendations for on-site content, blog posts, and social posts. Provide quarterly site audits to ensure compliance with best practices and search engine algorithm updates. Recommend ways to improve site content in order to maximize crawlability and indexability for our target keywords.
Business Intelligence
Customize Google Data Studio dashboards that update automatically so that stakeholders at Thousand Helmets can view performance of campaigns, impression share, website traffic, and onsite events. and analyze trends in real-time across marketing channels.
