by FHL | Feb 15, 2024 | Digital Media, FOGBLOG, Outdoor Industry, Paid Social
In the vast world of social media marketing, TikTok has emerged as a powerhouse platform, captivating over a billion monthly active users with its short-form video content and unparalleled engagement rates. As brands scramble to harness the potential of this platform,...
by FHL | Feb 7, 2024 | FOGBLOG, Integrated Marketing
At Foghorn, staying ahead of the curve is crucial. That’s why we’re always on the lookout for valuable insights and innovative strategies to enhance our clients’ marketing efforts. One of the ways we stay informed and inspired is by tuning in to a...
by FHL | Jan 11, 2024 | Ecommerce Optimization, Email Marketing, FOGBLOG
The February 1st deadline for email sending domain authentication and security is rapidly approaching. This update is crucial for the delivery of your emails to customers, both now and in the future. To ensure your customer emails remain unblocked and your brand is...
by FHL | Aug 22, 2023 | FOGBLOG, Lead Generation, Outdoor Industry, Search Engine Optimization (SEO)
A term primarily utilized in the financial sector, compound interest is the process of earning interest not only on the initial investment but also on the accumulated interest from previous periods. The compounding effect accelerates the growth of your investment over...
by FHL | Aug 1, 2023 | Ecommerce Optimization, Email Marketing, FOGBLOG
Marketing automation is an essential tool for many obvious reasons. Chiefly being that once set up, it can continue to return on investment with little maintenance required. Automations, also known as flows or series, may include emails, SMS and even push...