Your audience is scrolling. Let's craft paid social advertising to make sure theyfind you.
We create paid social campaigns that connect outdoor brands with adventurers, explorers, and active consumers across Facebook, Instagram, TikTok, Pinterest and beyond. Every campaign is crafted to inspire action, build community, and drive growth.
Stand out in their feed
High-performing ads on social are curated from your existing brand creative, and our experts know what’s trending across dozens of accounts.
Paid social builds awareness and demand by targeting audiences based on interests and behaviors. It’s effective for driving traffic, engagement, and new customer acquisition.
➽ Understanding your customers' interests, behaviors, and seasonal triggers.
Creative That Converts
➽ Visual storytelling that drives action while staying true to your brand ethos.
Agile Campaign Management
➽ Real-time optimization to maximize performance and adapt to trends.
Transparent Reporting
➽ Easy-to-understand insights that guide strategic evolution.
Year-over-year wins from brands that trust our process
Scaled spend 126% YoY, driving a 152% revenue increase, 163% more unique users, and 297% more outbound traffic—while improving ROAS by 11% through tighter creative collaboration and optimized targeting.
Increased total paid social attributed revenue by 54% while also increasing campaign efficiency and ROAS by 13% YoY through refined audience targeting, strategic promotional periods, and a data-backed approach to creative and budget optimization.
Ready to scale your funnel from awareness to conversion?
Let's build a paid social strategy that drives awareness, engagement, and sales for your outdoor brand.
Creative & copy that resonates with outdoor communities, from climbers and cyclists to skiers, paddlers, and beyond.
Platform-Specific Expertise
Tactics tailored to each social network’s strengths and your customers’ habits.
More Than a Partner—Part of Your Team
We act as a true extension of your team, offering honest insights, proactive strategy, and clear communication—no fluff, no finger-pointing.
Authentic Outdoor Voice
We understand the outdoor market because we live it — bringing authentic insights, real enthusiasm, and deep industry know-how to every campaign.
FAQs
Which social platforms do you advertise on?
We manage paid social campaigns on Facebook, Instagram, TikTok, Pinterest, and other emerging platforms that connect with outdoor consumers.
What types of paid social campaigns do you offer?
We run brand awareness, engagement, traffic, and conversion campaigns depending on your goals and customer lifecycle.
How do you target outdoor enthusiasts effectively?
We leverage interest-based targeting, behavioral data, and custom audiences built around outdoor activities like hiking, cycling, fishing, skiing, and more.
Can you help with creative development for social ads?
Yes. We assist with visual asset creation, copywriting, and ad format selection to ensure your brand stands out authentically.
Related Services
Interested in building an omnichannel growth strategy? Explore our other services for outdoor brands ready to scale.
Three years ago [Foghorn] jump-started our eCommerce growth and continue to provide consistent, double-digit year over year revenue growth with a 4-6x return on paid media for our direct-to-consumer channel…results we would not believe if we hadn’t experienced them.
