Salt Lake City’s premier ski shop since 1972, Sports Den
sells high quality ski and snowboard gear online and in their store.
Our Scope of Work With Sports Den:
Project manage E-Commerce platform transition and site redesign using BigCommerce CMS. Work with in-house team to optimize site content while fine tuning look and feel.
Develop ad campaigns designed to generate online sales to Sports Den’s new website as well as bring new customers to their physical location.
Search Engine Optimization
Improve Sports Den’s natural search rankings on key terms through directory and sitemap submissions, link building and code improvements.
Paid Search Marketing
Grow site traffic and consumer direct sales through Google Ads and adCenter SEM campaigns while optimizing campaigns to ROI goals.
Local Search Enhancement
Develop Sports Den’s online presence on local search properties like Google Maps, Yelp and Citysearch in order to surface their site and physical location to potential customers.